Cash Flow for Creators by Michael W. Lucas


Writing full time is a dream for most writers. But how do we turn our hobby into a job? Writers are constantly told to treat our writing as a business, but most business books are not suitable for artists and very rarely address our unique concerns.

That’s where CASH FLOW FOR CREATORS comes in. It’s the most art-friendly business book you can imagine. Lucas pays his bills with his writing so this is where his focus is. He wants to teach you one thing: control your cash flow so you can make a living off your art.

Most advice for writers relies on knowing your income. One book will tell you not to quit your day job until your income from writing equals eighty percent or one hundred percent or two hundred percent of your day job salary. Another says not go full time until you have six months or eight months or twelve months of your day job salary saved. But looking at it from the income side does not work. The “experts” can’t agree on the right number, different writers need different amounts, and a writer’s income fluctuates.

Lucas has a different—and much better—approach. He knows a writer’s income is uncertain, but it’s the amount going out that will make or break a writer. It sounds simplistic to say that the amount coming in must exceed the amount going out, or the writer will go broke. However, CASH FLOW FOR CREATORS explains in detail how to calculate those numbers so that a writer always remains in the black. Using Lucas’ methods, even the most math-phobic author will have no trouble understanding the numbers she needs to decide if she can afford to go full time and if she can afford to stay there.

CASH FLOW FOR CREATORS covers every stage of a writer’s life, from pre-published to bestselling. Lucas breaks down the unique challenges of every phase, explaining what to spend money on, what to save for, and how to pay taxes. He has solid advice on hiring an accountant, dealing with banks, and taking on assistants. He knows what to do when things go really, really wrong—or really, really right.

Lucas gives lots of examples, some of them true-to-life, others fanciful. One moment, he’s giving serious consideration to the different cost of living in different regions, and how that will affect the amount a writer will need in savings. The next moment, he’s talking about making parachutes for capybaras. The better you can roll with his sense of humor, the more you’ll get out of CASH FLOW FOR CREATORS.

Because to Lucas, business—and life—are a game. It’s a game he has every intention of winning. And he wants to show you how to win it too.


CASH FLOW FOR CREATORS can be found here


Rating: 5 stars


This book is best for: intermediate writers


I recommend this book




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